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________ requires users to request business intelligence results.


A) Pull publishing
B) Data acquisition
C) Push publishing
D) Data mining

E) C) and D)
F) None of the above

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Which of the following statements is true of business intelligence (BI) publishing alternatives?


A) Publishing dynamic BI is more difficult than publishing static content.
B) For Web servers,push options are manual.
C) For static content,the skill required to create a publishing application is high.
D) The skills required to publish static content are extremely high.

E) A) and B)
F) A) and C)

Correct Answer

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Business intelligence systems are information systems that process operational and other data to analyse past performance and to make predictions.

A) True
B) False

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Data analysts who work with data warehouses are not usually experts in a given business function.

A) True
B) False

Correct Answer

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________ is used to measure the impact of a set of variables on another variable during data mining.


A) Regression analysis
B) Cluster analysis
C) Cloud computing
D) Context indexing

E) A) and C)
F) A) and B)

Correct Answer

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With unsupervised data mining,analysts do not create a model or hypothesis before running the analysis.

A) True
B) False

Correct Answer

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________ techniques emerged from the combined discipline of statistics,mathematics,artificial intelligence,and machine-learning.


A) Data mining
B) Push publishing
C) Exception reporting
D) Pull publishing

E) C) and D)
F) B) and C)

Correct Answer

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BigData refers to data sets that are at least a petabyte in size.

A) True
B) False

Correct Answer

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BigData has low velocity and is generated slowly.

A) True
B) False

Correct Answer

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________ process operational and other data in organisations to analyse past performance and make predictions.


A) Live migration techniques
B) Windowing systems
C) Business intelligence systems
D) Virtualisation software

E) B) and C)
F) B) and D)

Correct Answer

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For dynamic content,the skills required to create a publishing application are low.

A) True
B) False

Correct Answer

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Explain supervised data mining.

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With supervised data mining,data miners ...

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________ are reports produced when something out of predefined bounds occurs.


A) Subscriptions
B) Dynamic reports
C) Exception reports
D) Static reports

E) A) and D)
F) A) and B)

Correct Answer

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________ are business intelligence documents that are fixed at the time of creation and do not change.


A) Subscriptions
B) Third-party cookies
C) Exception reports
D) Static reports

E) B) and C)
F) A) and D)

Correct Answer

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Publish results is the process of delivering business intelligence to the knowledge workers who need it.

A) True
B) False

Correct Answer

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The goal of ________,a type of business intelligence analysis,is to create information about past performance.


A) reporting
B) push publishing
C) BigData
D) data mining

E) All of the above
F) A) and C)

Correct Answer

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The granularity in clickstream data is too coarse.

A) True
B) False

Correct Answer

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How does business intelligence help marketers identify changes in the purchasing patterns of customers?

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Retailers know that important life event...

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Which of the following statements is true of data with granularity?


A) Granularity refers to the level of detail represented by the data.
B) If granularity is too coarse,data can be separated into constituent parts using regression.
C) The granularity of clickstream data is too coarse.
D) If granularity is too coarse,data can be made finer by summing and combining.

E) B) and C)
F) A) and B)

Correct Answer

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Data marts are usually larger than data warehouses.

A) True
B) False

Correct Answer

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