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A firm could continue to operate for years without ever earning a profit as long as it is producing an output where


A) MR < ATC.
B) ATC > AVC.
C) MR > AVC.
D) AFC < AVC.

E) A) and B)
F) None of the above

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Firms in perfect competition produce the productively efficient output level in the short run and in the long run.

A) True
B) False

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Figure 9-5 Figure 9-5     Figure 9-5 shows cost and demand curves facing a typical firm in a constant-cost, perfectly competitive industry. -Refer to Figure 9-5.If the firm's fixed cost increases by $1,000 due to a new environmental regulation,what happens in the diagram above? A) All the cost curves shift upward. B) Only the average variable cost and average total cost curves shift upward; marginal cost is not affected. C) Only the average total cost curve shifts upward; the marginal cost and average variable cost curves are not affected. D) None of the curves shifts; only the fixed cost curve, which is not shown here, is affected. Figure 9-5 shows cost and demand curves facing a typical firm in a constant-cost, perfectly competitive industry. -Refer to Figure 9-5.If the firm's fixed cost increases by $1,000 due to a new environmental regulation,what happens in the diagram above?


A) All the cost curves shift upward.
B) Only the average variable cost and average total cost curves shift upward; marginal cost is not affected.
C) Only the average total cost curve shifts upward; the marginal cost and average variable cost curves are not affected.
D) None of the curves shifts; only the fixed cost curve, which is not shown here, is affected.

E) A) and D)
F) A) and B)

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A perfectly competitive market is in long-run equilibrium.At present there are 100 identical firms each producing 5,000 units of output.The prevailing market price is $20.Assume that each firm faces increasing marginal cost.Now suppose there is a sudden increase in demand for the industry's product which causes the price of the good to rise to $24.Which of the following describes the effect of this increase in demand on a typical firm in the industry?


A) In the short run, the typical firm increases its output and makes an above normal profit.
B) In the short run, the typical firm's output remains the same but because of the higher price, its profit increases.
C) In the short run, the typical firm increases its output but its total cost also rises, resulting in no change in profit.
D) In the short run, the typical firm increases its output but its total cost also rises.Hence, the effect on the firm's profit cannot be determined without more information.

E) None of the above
F) A) and B)

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Writing in the New York Times on the technology boom of the late 1990s,Michael Lewis argues,"The sad truth,for investors,seems to be that most of the benefits of new technologies are passed right through to consumers free of charge." What does Lewis means by the benefits of new technology being "passed right through to consumers free of charge"?


A) Firms in perfect competition are price takers.Since they cannot influence price, they cannot dictate who benefits from new technologies, even if the benefits of new technology are being "passed right through to consumers free of charge."
B) In perfect competition, price equals marginal cost of production.In this sense, consumers receive the new technology "free of charge."
C) In the long run, price equals the lowest possible average cost of production.In this sense, consumers receive the new technology "free of charge."
D) In perfect competition, consumers place a value on the good equal to its marginal cost of production and since they are willing to pay the marginal valuation of the good, they are essentially receiving the new technology "free of charge."

E) A) and C)
F) B) and C)

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A firm's total profit can be calculated as all of the following except


A) total revenue minus total cost.
B) average profit per unit times quantity sold.
C) (price minus average total cost) times quantity sold.
D) marginal profit times quantity sold.

E) A) and B)
F) A) and D)

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A perfectly competitive firm's horizontal demand curve implies that the firm does not have to lower its price to sell more output.

A) True
B) False

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Perfectly competitive firms produce up to the point where the price of the good equals the marginal cost of producing the last unit.This condition is referred to as


A) productive efficiency.
B) constant returns to scale.
C) allocative efficiency.
D) perfectly competitive efficiency.

E) All of the above
F) A) and C)

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Firms in perfect competition are price takers because


A) one firm determines the price that all other firms in the industry will charge.
B) consumers have enough market power to set prices.
C) firms accept the price determined by the government.
D) each firm is too small relative to the market to be able to influence price.

E) B) and C)
F) A) and D)

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If total revenue exceeds fixed cost,a firm


A) should produce in the short run.
B) has covered its variable cost.
C) is making short-run profits.
D) may or may not produce in the short run, depending on whether total revenue covers variable cost.

E) A) and C)
F) B) and C)

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The perfectly competitive market structure benefits consumers because


A) firms do not produce goods at the lowest possible price in the long run.
B) firms are forced by competitive pressure to be as efficient as possible.
C) firms add a much smaller markup over average cost than firms in any other type of market structure.
D) firms produce high quality goods at low prices.

E) A) and B)
F) A) and C)

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If a firm in a perfectly competitive industry experiences persistent losses,in the long run it should


A) shut down temporarily and wait for market conditions to change.
B) exit the industry.
C) raise its price to cover average total cost.
D) continue to operate if it can raise the demand for its product through advertising and quality improvements.

E) C) and D)
F) B) and D)

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If,for a perfectly competitive firm,price exceeds the marginal cost of production,the firm should


A) increase its output.
B) reduce its output.
C) keep output constant and enjoy the above normal profit.
D) lower the price.

E) None of the above
F) B) and C)

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Which of the following is not an option for a perfectly competitive firm that suffers short-run losses?


A) shutting down
B) reducing production
C) reducing the use of variable factors
D) raising price

E) B) and C)
F) None of the above

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A perfectly competitive firm earns a profit when price is


A) equal to minimum average total cost.
B) above minimum average total cost.
C) equal to minimum average variable cost.
D) equal to minimum average fixed cost.

E) A) and C)
F) B) and C)

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Of the following industries,which are perfectly competitive? For those that are not perfectly competitive,explain why. a.Restaurants b.Corn c.College education d.Local radio and television

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a. Restaurants are not perfectly competi...

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At the profit-maximizing level of output for a perfectly competitive firm,price equals marginal cost.Which of the following is also true?


A) The difference between total revenue and total cost is the greatest.
B) Total revenue equals total cost.
C) Average revenue equals average total cost.
D) Marginal profit equals marginal cost.

E) B) and C)
F) A) and D)

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Which of the following describes the difference between the market demand curve for a perfectly competitive industry and the demand curve for a firm in this industry?


A) The market demand curve is a horizontal line; the firm's demand curve is downward-sloping.
B) The market demand curve is downward-sloping; the firm's demand curve is a vertical line.
C) The market demand curve can not have a constant slope; the firm's demand curve has a slope equal to zero.
D) The market demand curve is downward-sloping; the firm's demand curve is a horizontal line.

E) All of the above
F) C) and D)

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In the short run,if a firm shuts down its maximum loss equals the amount of its fixed cost.

A) True
B) False

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In a decreasing-cost industry,the entry of new firms lowers average cost at each level of output.

A) True
B) False

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