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Sally, a single mother, opened a florist shop to support her family after losing her job in a corporate layoff.  She is a(n)


A) woman without a portfolio.
B) parental refugee.
C) reluctant entrepreneur.
D) independent refugee.

E) B) and D)
F) None of the above

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C

Francesca convinced her aunt to invest in her day spa in exchange for a percentage of the profits.  Francesca is:


A) taking advantage of her aunt.
B) capitalizing on an opportunity.
C) conserving her own resources.
D) bootstrapping.

E) All of the above
F) None of the above

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Good customer service can be provided by a business of any size but small entrepreneurial companies do it better.

A) True
B) False

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Adam has contracted with about a third of the dozens of artisans in his town in the mountains of South Carolina.  His reputation has grown; he now believes the sky's the limit for this web page design and maintenance business.  What kind of small business does Adam have?


A) lifestyle business
B) microbusiness
C) high-potential venture
D) attractive small firm

E) A) and C)
F) None of the above

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Walter wanted to be able to make decisions about issues that directly affected his department but in his corporation, the managers made all the decisions.  So Walter left the corporation and started his own firm.  Walter was looking for:


A) personal fulfilllment.
B) personal satisfaction.
C) independence.
D) financial rewards.

E) C) and D)
F) B) and C)

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Malinda wants to start a restaurant in her city of about 50,000 people.  There are already 325 restaurants in this city.  Malinda's reasons include that she is a good cook who enjoys working in the kitchen and she wants to involve her three children aged 9 to 15 in the venture.  She has not decided what types of foods she will offer. If Malinda launches this business, do you think it will succeed?  Why or why not?  What advice would you give her?

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Students may argue either position.  The...

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Zelda worked for years in a medical clinic as a biller and coder.  Now she operates her own billing service for several doctors.  Zelda has a(n) ___________ personality.


A) technician
B) manager
C) entrepreneur
D) artisan

E) B) and C)
F) None of the above

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An entrepreneurial team consists of the owner, the financier, and one key employee.

A) True
B) False

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False

Small businesses that have great prospects for growth are called:


A) gorillas.
B) antelopes.
C) jaguars.
D) gazelles.

E) B) and D)
F) A) and B)

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The daughter of the owner of a large business disliked her father's criticism and eventually decided to quit the family business and start her own business.  The daughter is a


A) corporate opportunist.
B) gazelle.
C) reluctant entrepreneur.
D) corporate refugee.

E) A) and B)
F) A) and C)

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Discuss similarities and differences of entrepreneurs and small business owners.

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An entrepreneur pursues opportunities in...

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Entrepreneurs are more likely than large corporations to capitalize on innovations because:


A) entrepreneurs have more time to be creative.
B) larger corporations must satisfy stockholders and cannot take risks.
C) entrepreneurs are more likely to find grants for research.
D) larger corporations may be too focused on existing products.

E) None of the above
F) A) and B)

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Darlene was disappointed with mass-produced children's clothing that fell apart after a couple washings so she and her few employees began making garments that would hold together until they were outgrown.  Darlene's competitive edge is:


A) customer focus.
B) quality performance.
C) niche markets.
D) integrity and responsibility.

E) B) and C)
F) All of the above

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Franchisees could be considered to be limited entrepreneurs because they have a contract with a franchising organization.

A) True
B) False

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Ursula feels trapped in her dead-end job in a large corporation.  She daydreams about opening her own boutique at the seashore.  Ursula is:


A) a social entrepreneur.
B) a reluctant entrepreneur.
C) a corporate refugee.
D) a bureaucrat.

E) A) and B)
F) All of the above

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Identify the six attitudes and behaviors entrepreneurs should avoid.  For each, explain the likely result of engaging in that behavior or holding that attitude.  Simply saying "the business will likely fail" is insufficient.

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1. Overestimate what you can do.   Those...

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Valerie has been described as a "free spirit."  She has tolerated but seldom appreciated parental, academic, or even job authority.  The factor most likely to lure her to entrepreneurship is


A) profit opportunities.
B) freedom to operate independently.
C) enjoyment of doing what she likes to do.
D) satisfaction in serving the community through the business.

E) A) and C)
F) B) and D)

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B

Many small business owners fail to identify and capture new opportunities to grow their businesses.

A) True
B) False

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A corporate manager chafes under red tape and bureaucratic regulations until finally deciding to start a separate business.  The apparent reward he seeks is


A) community service.
B) a satisfying way of life.
C) independence.
D) the satisfaction of working with people.

E) C) and D)
F) A) and B)

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Isabella overheard her customers discussing their desire for more baked treats suitable for diabetics.  Immediately she added sugar-free items to her inventory.  Isabella has strong:


A) creativity.
B) leadership.
C) opportunity obsession.
D) risk tolerance.

E) None of the above
F) A) and B)

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